Key Points: packaging background and art characteristics, value and function of packaging, the specific requirements and the practical significance of green packaging design.
Tip: To know the historical background and development process of packaging, can help packaging designers capture design elements, to express different design requirements. Grasp and understand the value and function of packaging, to better cooperate with enterprises to do economic and practical product packaging. Understand the concept of green packaging design for packaging designers, put forward further requirements on design, packaging designers mission to protect the environment.
Packaging is closely related to people’s life. In primitive society, people struggle with nature and live a primitive life. At that time, because there is no food storage, so there is no packaging needs. Later, with the development of production, people rely on production can be self-sufficient, the rest will think of storage and packaging.
Most of the ancient packaging made from natural materials. Such as burning vessels with mud, basket with straw, with some plants and vines, leaf, fruit shell as packaging materials, etc. Some materials have been spreaded to today.
Today, we study the packaging, not focusing on the ancient packaging, but focus on the modern packaging. Modern packaging started from the European Industrial Revolution (1760-1830), it has a history of 200 years.
In 1768, Watt invented steam engine
In 1798, Filed inventedof lithographic printing
In 1856, Britain invented corrugated paper, began as a hat of the lining
In 1871, an American, John packed bulbs with corrugated cardboard; in the late 19th century, invented outer packaging with corrugated carton… All these create conditions for the development of modern packaging.
1.2 The concept and classification of packaging
1.2.1 The definition of packaging
About the packing definition, every country has edited into packaging language dictionaries.
American packaging definition – packaging is the preparation for the product shipping and sales behavior.
UK packaging definition – the packaging is the art, science and technology preparation for goods transportation and sales.
Canada packaging definition – is a good tool to deliver the product of the supplier to the customer, and can keep the good state of the product.
Japan packaging definition – the packaging is to use appropriate materials and containers with technology, make our products reach the destination safely. The product can protect its contents in the transportation and storage process and maintain the value of the product.
China packaging definition – the overall name of material and auxiliary material, etc for protecting products, convenient for storage and transportation in the process of circulation, promoting sales, according to certain technical methods and use of containers. Also refers to, in order to achieve the above purpose, and use container, materials and aids in the process of adding some technical methods such operating activities.
1.2.2 The classification of the packaging
Classified byfunction: can be divided into domestic packaging, export packaging, special packaging (military, arts and crafts, rare and precious cultural relics, artwork, etc.).
Classified by material classification: can be divided into the wooden box packaging, carton packaging, plastic packaging, metal packaging, glass packaging, etc.
Classified by content:: can be divided into food packaging, pharmaceutical packaging, metal packaging, cloth packing, solid or liquid, powder, etc.
Classified by packaging technology: can be divided into waterproof packaging, packaging, vacuum packaging, compression packing, ventilation method, etc.
Also known as transport packaging, industrial packaging, is also great packaging or outer packaging. Look from the extent of the packaging can also be referred to as the packaging for the third time.
Commercial packing – also known as sales, also called small package or a dress. Look from the extent of the packaging, may be called the second packaging.